The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals

The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals

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The long-awaited update of the classic guide to outperforming the competition using Herrmann International's trademark Whole Brain Methodology Packed with new research, updated examples, and more actionable content, The Whole Brain Business Book outlines four basic thinking styles--administrator, talker, problem-solver, dreamer--corresponding to the four quadrants of the brain and explains that many are dominated by only one quadrant. By getting out of the qbrain rutq and channeling all four quadrants, business people and organizations can become more flexible, creative, and competitive. Herrmann-Nehdi uses her extensive research and experience working with her father and expert practitioners across the globe to highlight new research developments, replace outdated information, incorporate new stories and real-world examples while building on the core applications of The Whole Brain Business Book.In one ad, the Mac explains that hea#39;s a€œinto doing fun stuff, like movies, music, podcasts, stuff like that, a€ while the PC responds that he, too, likes ... A lot of organizations talk about being customer-focused and customer-centric, but Microsoft, 5 with the launch of its Kinect peripheral for Xbox 360, did a fantastic job of ... To showcase Kinecta#39;s features, the develop- ment team at Microsoft 196 The Whole Brainanbsp;...


Title:The Whole Brain Business Book, Second Edition: Unlocking the Power of Whole Brain Thinking in Organizations, Teams, and Individuals
Author: Ned Herrmann, Ann Herrmann-Nehdi
Publisher:McGraw Hill Professional - 2015-08-21
ISBN-13:

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